Blog Posts in May, 2016

Marketing a Dental Practice: Mailers 101

Dental practices see mixed results when they mail flyers advertising their services to local neighborhoods. No one wants to add to the pile of junk mail that their patients throw away, and that fear ...
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Changes in the Dental Industry: Instagram for Dental Practices

If your practice is using social media to stay in the minds and hearts of the community you serve, then you know the benefit an occasional Facebook, Twitter, Pinterest, or Google Plus post can have on ...
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Attracting New Patients to Your Practice: Shock and Awe

Trying to attract new patients? (and the right ones?) Try the “Shock and Awe” approach. (Click that link for additional ideas on how to use the “Shock and Awe” to build your ...
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How Do I Sell My Dental Practice?

The dental industry is ever-changing—processes and techniques that once produced booming business now barely eke out enough revenue to pay the bills. In reality, the market dentists work in ...
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The Importance of Online Reviews for Your Office

How well are you managing your online reputation? The BrightLocal 2015 Local Consumer Review Survey revealed important and undeniable results relevant for dentists. Here are five takeaways from their ...
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2 Considerations for Treating and Marketing to Millennials

As generations go, there has never been one quite like Millennials. Typified by their tech-savvy, particular religious and political views, and, most of all,their age, Millennials are growing up and ...
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Strengthening Chairside Communication 101

What single initiative within a dental office has the potential to immediately boost patient satisfaction? Studies show that credentials and clinical expertise have a lesser impact on patient ...
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6 Fool-Proof Ways to Improve Patient Communication Today

Educate your patients and build their trust in you by creating an atmosphere that fosters open, collaborative communication. What does this mean? Rather than one-sided lecturing, the goal should be to ...
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5 Ways to Boost Production by Leveraging your Waiting Area

Perhaps the reason beautiful smiles are so striking and attractive is that if they were affordable for everyone, you would see them all the time. If you want to increase the patient case acceptance, ...
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Getting Your Team on the Same Page

11% of dentists polled in the 2014 Dental Economics national survey said that their biggest challenge was "working with my team." The key players in an office include (but are not limited ...
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